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九年级英语阅读理解广告类文章

发布时间: 2023-08-23 03:23:04

① 广告英语考试作文 用英语写一篇对任意一则广告的分析

Advertisements
「广告」
Advertisements can be seen everywhere in modern society. They appear on the TV screen. They occupy a conspicuous place in newspapers and magazines. They are displayed or painted on walls and even on buses. Indeed, it is difficult nowadays to find a public place without advertisements.
It is true that in economic activities advertisements play an important role. They tell people about new procts and help promote sales. Unfortunately some of the advertisements are not true. They cheat consumers one way or another. So, admitting that advertisements can help us, we should also beware of them from time to time.
在现代社会中,广告随处可见,它们出现在电视萤光幕上,在报纸和杂志上也占有显著地位。它们展示或画在墙上,甚至在公车上。说实在的,今天在公共场所,很难没有广告。
广告在经济活动中,确实扮演了重要角色。它们告诉大众新产品,并且有助销售。不幸的是,有些广告不诚实,它们千方百计欺骗消费者,因此,我们固然承认广告能帮助我们,但我们也要时常对它们小心。

② 九年级英语阅读理解及答案(2)

九年级阅读理解 4

Tom walked into a shop . It bad a sign outside : "Second-hand (旧的) clothes bought and sold . "He was carrying an old pair of trousers and asked the owner of the shop, "How much will you give me for these?" The man looked at them and then said: "Two dollars."

"What !" said Tom. "I had guessed they were worth at least five dollars."

"No," said the man, "they aren't worth a cent more than two dollars."

"Well," said Tom, taking two dollars out of his pocket. "Here's your money. These trousers were hanging outside your shop. The list price (标价)of them was six dollars and a half. But I hought that was too much money, so I wanted to find out how much they were really worth."

Then he walked out of the shop with the pair of trousers and disappeared before the shop owner could think of anything to say .

1. At first the owner of the shop thought that Tom __________ .

A. wanted to steal the trousers B. wanted to sell the trousers C. wanted to fool him D. wanted to buy the trousers

2. The owner of the shop_______ for the old trousers .

A. would give Tom two dollars B. would pay three dollars C. would pay five dollars D. would give Tom six dollars and a half

3. The shop owner insisted that the trousers were worth only two dollars because ____ .

A. he wanted to sell them cheaply (廉价地) B. he wanted to buy them cheaply C. he didn't like the trousers D. they were old and dirty

4. In fact, the trousers _________.

A. were hanging inside the shop B. were stolen by Tom from the shop C. had been the shop owner's D. had been Tom's

5. From the story we know that _________ cheaper than the list price.

A. the owner sold the trousers two dollars B. Tom sold the trousers one dollar and a half

C. the owner bought the trousers three dollars D. Tom bought the trousers four dollars and a half

参考答案 答案及解析:

1.B.Tom拿着一条裤子并且问:“How much will you give me for these?”店主所以认为Tom是来卖裤子的,故答案是B。

2.A.此题是细节题,可在第一自然段的末尾找到答案。

3.B.店主当然想便宜地把裤子买下来。

4.C.从短文的.倒数第二段可以了解到,裤子不是Tom的而是店主的。

5.D.裤子的标价是6.5美元,而Tom只给了店主2美元,所以答案应该是D。

九年级阅读理解5

Big Ben

Big Ben is not the name of a man. It is the name of a huge(庞大的)clock in London. London is the capital of England. This clock has four faces. So,no matter where you stand,you can read the time on the face of Big Ben. Each face is the size of a double decker(层)bus. The hands are about four metres long. It is about the size of two people standing on top of each other. If you go to London,you may want to visit the Houses of Parliament(国会大厦). There you will find Big Ben sits at the top of the clock tower(塔)in the Houses of Parliament. Maybe you will hear it as well as see it. The huge clock makes such a loud noise. “Ding dong,ding dong,”it goes every quarter of an hour.

The clock was named after a big man. He was Sir Benjamin Hall. This man did much building work in London many years ago.

1. Big Ben is ______________.

A. a double decker bus C. the name of Ben B. a huge clock D. a building

2. The clock strikes every _______ of an hour.

A. ten minutes C. thirty minutes B. fifteen minutes D. forty-five minutes

3. You can read the time of Big Ben _________.

A. at the top of the clock tower B. in the Houses of parliament C. on the hands of the huge clock D. on the four faces of the clock

参考答案

1.选B,根据第一行Big Ben is not the name of a man. It is the name of a huge(庞大的)clock in London.可以判断Big Ben是一个大钟的名字。

2.选B,根据文中“Ding dong,ding dong,” it goes every quarter of an hour. 即可得知大钟每15分钟敲一次。

3.选D,This clock has four faces. So,no matter where you stand,you can read the time on the face of Big Ben.其他三项均不符合题意。

九年级阅读理解6

The police do many things for us. They help keep our things and us safe. They help keep cars moving safely. They take care of people who are hurt. Then they see these people get to a doctor. The police go around town to see that everything is all right. They get around town in many ways. Some of them walk or go by car. In some big cities,some of the police ride on horses. It is strange to see these animals in the street.

As they go around town,the police help people. Sometimes they find lost children. They take the children home. If the police see a fight,they put an end to it right away. Sometimes people will ask the police how to get to a place in town. The police can always tell the people which way to go. They know all the streets and roads well.

Some police stand at crossings. They tell the cars when to go and when to stop. They make sure that the cars do not go too fast. They help children cross the street. They also help people who can't walk too well.

Without the police,our streets would not be safe. Cars might go too fast and hurt people. Lost people might never be found. The police do a good job. We need them. And we should thank them for a job well done.

根据短文内容,选择正确答案。

1. The police do many things for us. They help keep our things and us _____.

A. warm C. quiet B. clean D. safe

2. How do some of the police get around in some big cities?

A. By taxi. C. By bus. B. On horses. D. On bikes.

3. In the text,“put an end to” means “____”.

A. stop C. kill B. cut D. fly

4. The text is mainly talking about the _____ of the police.

A. life B. road C. job D. day

参考答案

1.选D,根据第一段,They help keep our things and us safe.“警察可以保障我们安全”,因此选safe。

2.选B,Some of them walk or go by car. In some big cities,some of the police ride on horses.在一些大城市里面,警察是骑马的,因此选B。

3.选A,文中划线部分If the police see a fight,they put an end to it right away.根据句意可以理解为stop。

4.选C,本题是总结全文的main idea,总揽全文,可以知道是在说警察的职责,因此选job。

③ 求一篇关于广告的发展的英语文章

前瞻产业研究院最新发布的《2014-2018年 中国广告行业市场前瞻与投资战略规划分析报告前瞻》显示,2013年,我国广告市场继续保持平稳增长,以刊例价计算,广告投放总额为6693亿元,同比增长14.5%,高于GDP9.2%的增长率;行业实际经营额突破3000亿元,广告市场规模跻身世界前列。
在细分市场领域,尽管新媒体广告给传统媒体广告的发展带来了一定冲击,但传统媒体广告市场多年来积累的影响力量难以轻易动摇,传统媒体广告仍旧在广告市场中占据主导地位。据统计,2009-2013年,电视台、报社、广播电台、期刊等传统媒体广告经营额均实现了不同程度的上涨,且它们都在发展战略上进行调整以应对新兴媒体带来的冲击。

④ 有关广告类英语作文的作文模版有哪些

1.可以在空白处填写相应得产品名称。

At no moment in history has the issue of ________ been a more common occurrence than now.

The reasons for this phenomenon can be listed as follows. One is that, ______. Another important reason lies in ______.

Obviously, ______ incur a lot of disturbing effects. Undoubtedly your purse will suffer if you come across ______. Accordingly, it is a waste of ______. What’ worse, you can easily find numerous cases of the harmfulness of ______. Therefore it is high time that we took some actions to fight against ______. As for the government, they should enforce ______ laws. Meanwhile, we ______ should obtain the sense of ______ and also join the campaign.

In brief, a healthy ______ environment depends on everyone’s effort and in turn, everyone will benefit from it.

2.

n recent years there has been an experienced growing tendency in ___________(提出现象). For that, I think it is not an occasional phenomenon.

A number of factors might contribute to (account for) the phenomenon. Parts of the explanations for it is that __________(原因1)__________. For example, __________(原因2)__________ is also responsible for the problem, such a case as __________.

The significance of ________ is far-reaching; it might exert a profound influence on __________(结论)__________.

3.

nowadays, we often hear that _____________________(提出一种要探讨的现象). This phenomenon is not accidental, and there are social and indivial background.

Why cannot ________________?

For one thing, ____________________(现象产生的原因1)__________. For another, ________________(举例说明)_________________. For instance, ____________(现象产生原因2)______________. Form that we _____________. As far as I am concerned, I agree that ________________. I think that ____________(作者本人的观点)_____________________. (四)

When asked about ________, a vast majority (a sizable percentage) of people claim (answer) that ___________(提出一种看法)________.

Contrary to the widely-held belief, I prefer __________(自己的看法)________________.

⑤ 写一篇关于广告的英语作文

广告之所以存在是有其特殊意义的,它可以传达出平面的信息、品牌、形象从而吸引消费。

The existence of advertising has its special significance.It can be used to convey the plane information,brand and image,so as to attract consumption.

广告设计是物质文化和生活方式的审美再创造,通过夸张、联想、象征、比喻、诙谐、幽默等手法对画面进行美化处理,使之符合人美的审美需求。

Advertising design is an aesthetic recreation of material culture and life style.

It beautifies the pictures by exaggeration,association,symbolism,metaphor,humor and humor,so as to meet the aesthetic needs of people's praise.

现代商业社会中,商品和服务信息绝大多数都是通过广告传递的,平面广告通过文字、色彩、图形将信息准确地表达出来,而二维广告则通过声音、动态效果表达信息,通过以上各种方式商品和服务才能被消费者接受和认识。

In modern commercial society,the vast majority of goods and services information is transmitted through advertising.

Print advertising accurately expresses information through words,colors and graphics,while two-dimensional advertising expresses information through sound and dynamic effects.

Only through the above various ways can goods and services be accepted and recognized by consumers.



(5)九年级英语阅读理解广告类文章扩展阅读

以广告活动的参与者为出发点,广告构成要素有:广告主、广告公司、广告媒体、广告信息、广告思想和技巧、广告受众、广告费用及广告效果。以大众传播理论为出发点,广告信息传播过程中的广告构成要素主要包括:广告信源、广告信息、广告媒介、广告信宿等要素。

广告不同于一般大众传播和宣传活动,主要表现在:广告是一种传播工具,是将某一项商品的信息,由这项商品的生产或经营机构(广告主)传送给一群用户和消费者;做广告需要付费;广告进行的传播活动是带有说服性的;广告是有目的、有计划,是连续的。

广告不仅对广告主有利,而且对目标对象也有好处,它可使用户和消费者得到有用的信息。

⑥ 助力满分的2019年中考英语阅读理解题(2)

2019年中考英语阅读理解编习题

【能力选练】 A

(2019中考科普环保类选练)

You can not see any object unless light from that object gets into your eyes. Some of the things you see give off light of their own. The sun, the stars, a lighted lamp are examples that can be seen by their own light. Such things are luminous. Most of the things you see are not giving off light of their own. They are simply reflecting light that falls on them from the sun or some other luminous bodies. The moon, for example, does not give off any light of its own. It is non-luminous. You see it because sunlight falls on it and some of it reflects in our direction. So moon light is only second hand sunlight.

When you look at a book, it sends to your eyes some of the light which falls on it, and you see the book. If light could be kept out from where you are so that there would be no light for the book to reflect, then you could not see the book even with your eyes wide open.

Light travels so fast that the time in which it travels from the book you are reading to your eyes is so short as if there were no time at all. Light reaches us from the moon, which is about 380 000 kilometers away, in only a little more than a second.

1. You can see the book because_______.

A. your eyes are close to it B. it reflects some of the sunlight

C. it has light of its own D. your eyesight can get to it

2. The underlined word "luminous" means_______.

A. visible B. all colors C. giving off light D. sunlight

3. Light traces about _________ kilometers per second.

A. 380 000 B. 300 000 C. 400 000 D. 190 000

4. Which of the following is true?

A. The moment you open your eyes the light from the book travels to your eyes.

B. Light from the book is much shorter than that from the moon.

C. All the things you can see give off light.

D. Light travels so fast that there is no time for you to read.

5. What is the main idea of the passage?

A. You can see and read a book because you open your eyes.

B. Some objects are luminous, some not.

C. You can see things because of light.

D. Light travels very fast so you cannot notice it.

参考答案BCBA C

【能力选练】 B

1. If you work as a driver in the restaurant, you may ______.

A. never pay for meals B. pay a little for meals

C. work on weekends D. work in the afternoon

2. If you buy the house, you ______.

A. may pay more than ¥150, 000 for it B. must have breakfast in the kitchen

C. have to take a bath in the public bathroomD. may live on the south side of the city

3. Any customer with a Tianjin Daily of June 1, 2005 will get a small present from ______.

A. every supermarketB. Huanghe Road

C. Tianjin DailyD. Yingbin Supermarket

4. When will the concert be?

A. Julu1, 2005B. June 8, 2005

C. July 3, 2005D. June 25, 2005

5. If two alts and two students want to go to the concert, the tickets will cost RMB______.

A. 220 yuanB. 440 yuan C. 270 yuanD. 370 yuan

【答案及解析】

1. A 细节题。由在Driver Wanted栏中找到的All meals are free可知。2. D 细节题。答案A错在more than;因专有a breakfast room.,排除B;又因有a bathroom,无需去the public bathroom,排除C。由最后一句可知D正确。

3. D 推测题。因这是Yingbin Supermarket在Tianjin Daily上的广告。4. D 细节题。由Rose's Special Concert栏的最后一行可知。

5. B 计算题。150×2+70×2=440。

【能力选练】 C

中考英语阅读理解****节约用水

Napoga is a 12-year-old girl in Ghana(加纳), Africa. It is hard for her family to get clean water. Every morning, she leaves home at half past five to get clean water for her family in a village far away. It takes her six hours to get enough clean water for daily(日常) cooking and drinking. She has no time to go to school or to play with her friends. Millions of people in the world are like Napoga. They can't get enough clean water to keep healthy.

Earth Day is April 22. But on all other days, we must also remember it. The water we use is the most important natural resource(自然资源) on the earth.

Water covers 70% of the earth's surface(表面). But most of that is sea water. We can't use it for very many things. Fresh water covers only 1% of the earth's surface.

You probably feel lucky that your life isn't as hard as Napoga's. But that doesn't mean you don't have to worry about water. We all face serious water problems. One of them is water pollution. All kinds of things from cars, factories, farms and homes make our rivers, lakes, and oceans dirty. Polluted water is very bad for people to drink. And dirty water is bad for fish, too. Now, 34% of all kinds of fish are dying out.

How do cars and factories make our water dirty? First, they pollute the air. Then, when it rains, the rain water comes down and makes our drinking water dirty. Dirty rain, called acid rain(酸雨), is also bad for plants, animals and buildings.

Scientists say that in 30 years, more than half of the people in the world won't have enough clean water. We have to learn how to save more water for ourselves and our children. Here is some advice for saving water:

●Turn off the water while you brush your teeth. You can save as much as 450 liters(升) each month.

●Leaky taps(漏水的龙头) waste a lot of water. Fix them right away!

●You can easily cut your 10-minute showers(沐浴) in half—and you'll be just as clean.

●When you wash dishes, don't let the water run.

●Only wash clothes when you have a lot to wash. If your washing machine isn't full, you're wasting water!

◆根据以上短文内容,然后从每题所给的四个选项中选择最佳选项。

1. Every morning Napoga went to get clean water _______.

A. before she went to school B. after she finished school

C without going to school D. after she played with her friends

2. On the earth, _______.

A. sea water is widely used than fresh water B. there is very little water for our living

C. there is 71% of fresh waterD. we don't need to worry about water

3. Acid rain _______.

A. is only bad for living things

B. can be proced in factories

C. doesn't do harm to people, but it's bad for plants, animals and buildings

D. doesn't just do harm to human beings but to ani​mals, plants and buildings

4. Which of the following wastes water?

A. We need ten minutes if we want a clean shower.

B. We should put in enough clothes when we wash them in washing machines.

C. You can keep yourself clean by having a shower for five minutes.

D. Don't let the water run when we brush our teeth and wash dishes.

5. What's the main idea of the passage?

A. Something must be done to prevent water form be​ing polluted.

B. Clean water means much to human beings and living things around us.

C. It's time to take care of the water we use.

D. Water is the most important natural resource on the earth.

【答案及解析】

1. 选C。从第1段中的句子She has no time to go to school可知,她根本没有去上学。故选C。

2. 选B。短文第3段中介绍了全球70%被水覆盖,但只有1%才是饮用淡水。而世界上的很多国家和地区都缺水。所以选B项,即我们的生活用水很少。

3. 选D。由第5段中的句子Dirty rain, called acid rain, is also bad for plants animals and buildings.可知,acid rain(酸雨)的危害很大。 故答案选D。

4. 选A。A选项与C选项相互矛盾,则必有一个为正确选项。而从第3点建议(advice)可知,你可以沐浴只须五分钟来节约用水,若用10分钟则是浪费水。故选A。

5. 选C。读完全文我们知道地球上的水资源有限,所以大家都要节约用水。故选C。

【能力选练】 D

I've been working in a school for more than twenty years. Many parents often ask me, "How can you teach your child good study skills? How can he or she get the homework done as quickly as possible?" Here are some tips:

1. If the child is as young as nine or ten years old, ask him or her to prepare a small notebook to write down the homework given by his or her teachers. By developing this habit, he or she will learn to be much more responsible (负责的).

2. Find a good place to study. This should be a quiet place that is free from everything but study things. No games, radios, or televisions. Once you have decided on a place to study, this should be the only place where your child does his or her homework and studies. There should also be a very specific time for homework to be done. Usually, homework should be done as soon as the child gets home from school. This also goes for the kids who take part in after­school activities. Of course, it is a good idea to allow the child to have a healthy snack before the work begins.

3. Also remember that it is the child's ty to do his or her homework. Some children give up easily and go to Mom and Dad for help when they have a problem. Try to let them solve it first. By doing this, they will get a sense of success from overcoming problems. In this way we help them to help themselves.

( )6. Asking the kids to keep a notebook to remember their homework will make them ______.

A.remember more B. learn more

C. more responsible D. more interested in studying

( )7. The place where the children study must ______.

A. be free for everything B. have a TV set and a computer

C. be quiet, bright and free from things D. be big, clean and tidy

( )8. What does the underlined word "overcoming" mean in the passage?

A.忘记 B. 离开

C.意识到 D. 克服

( )9. The children should ______ when they have trouble with their homework.

A. ask their parents for help

B. try to solve the problems by themselves

C. wait for their teachers' help

D. put it away and have a snack

( )10. This passage is written ______.

A. for parents to help their children study well

B. for the children who want to improve their study

C. for teachers to teach their students

D. for housewives to make their kids happy

参考答案6~10 C C D B A

【能力选练】 E

Many things happen to us at school. We may feel excited when we win in a school competition. We may feel sad if we lose an important game. We want to keep the memory for the rest of our lives.

How to keep the memory? Our headteacher, Miss Wang, has taught us a good way of remembering things—to make our own yearbook. What is a yearbook? A yearbook is a kind of book which is used to keep the memory of exciting moments. It's usually made at the end of the year.

Last December, we began to make our yearbook. First, we chose the persons who had done something special, then some students interviewed them, some wrote down their stories, and others took photos of them. Everyone in our class had something to do. Finally, our teacher helped us to put the things together. In this way, We had our first yearbook.

All of us put a lot of love into making the yearbook. It is so wonderful that not only the students but also our parents and teachers will remember the special time forever.

1. When we win in a school competition, we may feel _______.

A. sorryB. angry C. excitedD. interested

2. Miss Wang's good way of remembering good things is to _______.

A. buy a new photoB. write down stories

C. take a lot of photosD. make a yearbook

3. A yearbook is made to _______.

A. take notesB. keep the memory

C. do our homework D. remember English words

4. Usually a yearbook is made in _______.

A. JanuaryB. FebruaryC. MayD. December

5. We made our first yearbook _______.

A. without any help B. without putting our love into it

C. with the help of our teacher D. with the help of our parents

1.【解析】选C。细节理解题。根据第一段第二句可知,当我们在校比赛中获胜时,我们可能感到兴奋,所以选C。

2.【解析】选D。细节理解题。根据第二段第二句可知,Miss Wang 建议我们制作yearbook。

3.【解析】选B。细节理解题。根据第二段第四句可知,yearbook是用来记事的。

4.【解析】选D。细节理解题。由第二段的最后一句 "It's usually made at the end of the year. "可知是在 12 月份。

5.【解析】选C。细节理解题。由第三段中 "Finally, our teacher helped us to put the things together. "可知C项正确。

《小谢试题》致力于高质量试题试卷,助力广大学子升学加分,有用的话关注分享哦。

⑦ 写广告的优缺点的英语作文

题目:论广告的利与弊
正文如下:
With the development of informatization, people have more and more chances to choose the commodities they like. But the more goods exist, the more confusion people feel in choosing one. Therefore, advertisement stands out to take the responsibility for people to choose the procts they prefer. But advertising has advantages and disadvantages. Some people are in favor of it, while some are on the contrary. As for me, I’m in the neutral place.

随着信息化的发展,人们有更多的机会选择自己喜欢的商品。但是商品越多,人们在选择的时候就越困惑。因此,广告站出来帮助人们选择他们喜欢的产品。但是广告既有优点也有缺点。有些人赞成,而有些人则相反。至于我,我在中立的立场。

On the one hand, advertisements help people have a better understanding about procts. Advertisements always tell people the advantages and functions of the procts. People can buy the things they want by reading advertisements. By the way, advertisements are free for consumers. Moreover, advertising is much more interesting than the instructions on the packaging box, because advertisements contain various factors, such as pictures, videos, voice plots and so on. Don’t you think it is a good way for choosing a proct?

一方面,广告有助于人们更好地了解产品。广告总是告诉人们产品的优势和功能作用。通过阅读广告人们可以买到他们想要的东西。顺便说一下,广告对消费者是免费的。而且,广告也比包装盒上的说明书要有趣得多,因为广告包含各种元素,如图片,视频,情节等。难道你不觉得这是选择产品的一种好方法吗?

On the other hand, sometimes advertisements are tempting and deceptive. In order to attract the target customers, the advertiser will fill the content of decorating expressions, regardless of the filthy measures they have taken or the severe damages they may bring about. The advertisements always exaggerate the advantages and functions of the procts. As a result, they mislead consumers to buy things that are not deserved.

另一方面,有时候广告是具有诱惑性和欺骗性的。为了吸引目标客户,一些广告商为了满足修饰产品的作用,而忽视他们使用的一些肮脏措施,或者他们所带来的严重损害。广告经常夸大产品的优势和功能作用。结果,他们误导了消费者购买不值得的东西。

To sum up, advertisements have the good side and the opposite side. If we just take them as a reference, it will be good. But if we depend on them to buy things, we may suffer losses in the end.

总之,广告有好的一面也有不好的一面。如果我们只是把它们当成是参考,广告会是好的。但是如果我们依赖于它们来买东西,我们最后可能会遭受损失。

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